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Color Changing Foundation

Color Changing Foundation

5.0 3040 Reviews
Regular price $44.00
Regular price $44.00 Sale price
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“The color match is shockingly spot-on. No white cast. Looks so natural, but still does everything I need — evens out texture, hides redness and dark spots, while allowing my skin to look like itself. Goes on light and doesn’t crease.”

- Julia L.
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Tired of foundations that look fake and heavy?

Prime’s Color Changing Foundation is magical!

The first-of-its-kind — made to instantly adapt to your unique skin tone; covering without emphasizing fine lines.

  • This white-to-beige formula is fail-proof. Self-adjusting shade technology morphs as you blend for seamless color match and flawless wear
  • Adapts to fair to medium skin tones
  • Buildable coverage erases spots, redness & discoloration.
  • Breathable. Doesn’t cake, mask or settle in wrinkles.
  • Infused with botanical hydration complex for smooth, dewy, and lit-from-within skin, every day.
One shade for all
Matches Fair to
Medium Tones
12-hour stay
Over 12-Hour Stay
Dermatologist approved
Dermatologist-
Approved
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Why Is Prime’s Color Changing Foundation the “One” for Mature Skin?

Mimics your true tone.

As you blend, it quickly adapts to your complexion for a perfect shade match. Hides discoloration & tone inconsistencies.

Natural coverage that holds up all day.

Finger-blends in a jiffy. Won’t pill or cling to dry patches even after all-day wear.

The celebrity glow.

Dewy radiance looks like a gentle hydrated sheen. Breathable & buildable -- this formula hydrates and never cakes or creases.

Made for irritation-prone mature skin.

Bisabolol & Niacinamide brighten, soothe, and nourish.

Before and after Color Changing Foundation applied on mature skin.
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Matches Fair to Medium Tones

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12-Hour Stay

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Light-Medium Coverage

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Natural-Dewy Glow

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Hypoallergenic

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Vegan & Cruelty-Free 

Shade Match So Good You’ll Think It's Magic!

With Prime's Color Changing Foundation, never buy multiple shades of the same product again.

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White Cream Glides Over Textured Skin

Apply to clean, moisturised skin.

The white cream feels luxe, glides like silk - even if you’re plagued by roughness and texture. We got this.

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Gentle Blending Mixes Pigments

Witness the transformation.

As you blend with your fingers or a brush, the microbeads release their encapsulated pigments, which promptly meld together into your exact skin tone.

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Undetectable As Make-Up

Once it sets, it feels weightless & stays put all day.

A single layer unlocks compliments, plus a fresh glow. Two layers blur away persistent imperfections. No touch-ups. You may as well have woken up like this!

Real Results from Real Women

Based on an independent consumer study of 10 participants.
90%

90% of users agree that the Prime Color Changing Foundation provides perfect coverage.

95%

95% of users say it doesn't crease or settle into lines, yet effectively blurs texture.

100%

100% of users agree it is ideal for sensitive skin.

100%

100% of users agree the foundation lasts 12+ hours.

100% no-risk money back guarantee

12 Hours of Coverage. 12 Hours of Skincare. Pampers While It Works.

Prime’s Botanical Complex

A blend of 4 premium ingredients that work together to brighten discoloration, rejuvenate dry, depleted areas, defend against environmental stressors, and soothe mature skin.

Jojoba oil + Squalene

The non-greasy duo replenishes lipids, restores suppleness, and softens fine lines by plumping crepey skin.

Niacinamide

Strengthens your skin’s moisture barrier, helps reverse sallowness (yellow tones), and calms reactiveness.

Hypoallergenic badge

Hypoallergenic

Dermatologist-approved badge

Dermatologist-approved

Color Changing Foundation with botanical skincare ingredients
Five yellow stars representing a five-star rating

“The tonal coating lasts all day long. I counted 15 hours… And the best bit? When I looked in the mirror I absolutely loved how my skin was. Even better than after immediate application. Did not settle in wrinkles. Natural and suited to my complexion.”

- Catherine M.

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Frequently asked questions

100% no-risk money back guarantee

Your Beauty is Our Duty.

You deserve to try Prime's Color Changing Foundation with no strings attached.

And we have full confidence in the technology we’ve used to create the formula.

Prime Prometics puts you in the limelight. Our mission is to help you enhance your natural beauty, at any age.

So if you’re not satisfied with PrimeSkin Color Changing Foundation just let us know at contact@primeprometicsshop.com. We will refund you your money, no questions asked.

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What are people saying about Color Changing Foundation

Customer Reviews
5.0
★★★★★
Based on 3,040 Reviews
5 ★
97% 
2944
4 ★
3% 
91
3 ★
0% 
3
2 ★
0% 
0
1 ★
0% 
2
Write a Review
JC
Jayne C. Verified Buyer
United States United States
★★★★★

Definitely a five star product!

Great match for my skin color. Blends nicely and I finish with a translucent powder to set it and it stays all day!

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ZT
Zana T.
United States United States
★★★★★

The best foundation ever!

I don't wear makeup daily, so when I do, it needs to feel like I'm barely wearing any — I hate that heavy feeling from other foundations. I've also never been able to wear cream-based foundations because of dryness, especially around my T-zone. This colour-changing foundation changed all that. I kept seeing it pop up on socials and had to try it — it adapts to your skin tone like magic, but it's the lightweight, hydrating finish that actually won me over. Dewy, flawless, zero heaviness. This little white miracle is officially part of my makeup routine.

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JB
Jane B.Verified Buyer
United States United States
★★★★★

Best makeup I’ve used

I am 67 and have a bit of sun damage so I wear foundation every day. I’ve noticed the old stuff wasn’t as flattering. When rubbed the color changing foundation I was blown away by how great it looked! So much better! I’m sold

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KT
Karla T.
★★★★★

Feels great and actually changes colour

I’m not someone who normally wears foundation, but this actually feels like a cream it goes on so smooth it doesn’t crease and it actually changed colour to match my skin tone. I was very impressed and will be using this daily.

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AM
Angela M.Verified Buyer
United States United States
★★★★★

It feels like moisturizer and looks great

Loved this so much I bought it for my mom and sister. It feels like you’re not wearing makeup and looks great without feeling stiff.

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NC
nicole c.
★★★★★

It adapts to me!

I love this color changing foundation, and it’s perfect for my mature dry skin. It melts into my skin and adapts to it, feeling more like skin care than foundation. I apply it with the Prime Prometics foundation brush, which is very dense and gives a perfect, airbrushed finish, the combination leaves me looking filtered in real life. Lightweight, luminous, and blurring without any greasiness, and it did not settle into my fine lines at all. The squalane in it makes it incredibly hydrating, so my dry patches never feel tight or flaky throughout the day. I love that it matches my skin tone every time, whether I have a little sun or I’m on the paler side. I’ve worn it through hot summer heat and the staying power has been excellent, no fading, no separating.

Color Changing Foundation customer review Color Changing Foundation customer review Color Changing Foundation customer review Color Changing Foundation customer review Color Changing Foundation customer review
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CT
Chris T.Verified Buyer
Australia Australia
★★★★★

Colour Changing Foundation

I am 79 years of age and find this foundation goes well with my skin,covering flaws and looks natural. I am on my second one and use it every day. Also love your under eye concealer and eye shadows and mascara.

Color Changing Foundation customer review Color Changing Foundation customer review Color Changing Foundation customer review Color Changing Foundation customer review
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TK
Tracey K.
★★★★★

Absolutely blown away

I had no idea what to expect with this foundation, and am blown away by how well it works and how perfectly it matches my skin tone. I have so many other foundations in my drawer that don’t have the right colour match, and I’m so tired of having the wrong shade on my skin! This is my new go to every time now! Absolutely love the creamy smooth texture, and the perfect amount of coverage. Also, the GLOW!! It makes me feel so good every time I put it on! It shaved at least 10 heads off my sun damaged chest! 10/10

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KS
Karri S.Verified Buyer
United States United States
★★★★★

Love this foundation

Easy to apply and looks flawless. I love it.

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JM
Jeanne M.Verified Buyer
United States United States
★★★★★

Color Changing Foundation and Concealer are GREAT

I am 83 and some of my make-up was starting to make skin around my cheeks look “rough.” I started using the foundation and liked it, and then a foundation/concealer duo was offered so now I have that. At first, I put a little too much concealer on, but then I started to use less and it is working perfectly. I would advise start with a little and add soem more if needed. This make-up is highly expensive for my budget, but since it helps my face so much, I’ll go without something else in order to buy Prime prometics.

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Cosmetics with Heart

How Your Purchase Makes a Difference

For every product you purchase, we donate to help a woman thrive.

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Equipping charities that help breast cancer survivors live with dignity.

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Expanding our drive to support women on the medical frontline.

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Investing in bodies that print accurate information to educate mature women.

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Choosing the best talent in R&D to design cosmetics that use science to heal.